Common questions, straight answers.

Partner ops software for founders handling partnerships without a partner hire. It tracks every deal a partner sends, works out what you owe, pays it in two clicks, and tells you what to do next. It replaces the spreadsheet, the CRM workaround, and the guilt.

Founders handling partnerships without a partner hire. If you have a handful of partners, a CRM (or a spreadsheet), and no time, this is for you. Partner managers at bigger companies use it too, but we built it for the person doing this on a Friday afternoon.

Three things. We don't take a cut of partner payouts (PartnerStack takes 3 to 15% of every one; we take zero at every tier). You can see our prices without a sales call. And we're built for the founder doing partner ops in leftover time, not for a partner team: deals register themselves from six sources, the weekly recommendations tell you who to nudge, and the email is drafted for you. PartnerStack and Impact are recruitment and payment networks for programs with a team behind them. See what those commission fees cost →

It's how a deal gets credited to the partner who sent it. Partners can register deals in their portal, and most of the time they don't have to: if a partner books a meeting through Calendly, mentions you in a LinkedIn comment, sends someone to a partner-tagged landing page, or the deal is already in your CRM, it shows up with their name on it. You can forward an email or type one in, too.

Yes, genuinely free. No credit card required, no trial that auto-converts. The free tier supports up to 10 active partners, 50 deals, and 1 team seat. You get the partner portal, deal registration, live pipeline with risk scoring, basic commission tracking, notifications, and basic reporting. It's a real partner program, not a crippled demo.

Never. PartnerStack charges 3–15% of every dollar that flows through their platform. We charge zero commission fees at every tier: Free, Growth, Scale, and Enterprise.

Every new account gets 14 days of everything: the Scale tier, with unlimited AI, three CRM integrations, white labeling, all of it. After 14 days your account drops to Free. Your data stays, your partners stay, nothing gets locked or deleted.

Growth ($50/mo) is where the ops gets done for you: your CRM connected, the weekly recommendations, drafted emails, and the Gmail, Slack, and Calendly integrations. Free tracks; Growth tells you what to do next. If you're past 10 partners, or tired of doing the nudging yourself, that's the line. (Founders in the design-partner cohort get Scale features at the Growth price, and the price never goes up.)

Scale features at the Growth price ($50/mo), and the price never goes up. Twenty seats. Set it up yourself or walk through it with our CEO. A free month for each founder you refer who signs. It's for founders handling partnerships without a partner hire who'll tell us what's broken, on the record. See the card on the pricing page

On Growth and above: HubSpot, Salesforce, Attio, Pipedrive, and Zoho. Scale includes three at once. If it's in your CRM, it's already tracked; no manual syncing. Use something else? Ask. Adding a CRM takes us about two days.

SoundGTM scores every partner deal on age, last activity, partner engagement, and how fast it's moving through stages. Deals going stale get flagged before they die, so you don't find out about a lost deal three months later. Partners who've gone quiet get flagged the same way.

On Growth and above: recommendations for what to do next (which deal or partner needs attention, and why) and drafted outreach emails that land in your Gmail as drafts. If a partner goes quiet, SoundGTM flags it and drafts the re-engagement; you read it, fix it, send it. On Scale: unlimited AI plus LinkedIn comment scanning, which catches a partner mentioning you publicly. You can also run the whole thing from Claude, ChatGPT, Gemini, or Breeze; the click that moves money is still yours.

Your logo and colors on Growth. Your own domain on Scale and above (or as an add-on). Your partners see your brand. On Free there's a small "runs on SoundGTM" line in the portal footer.

You tell SoundGTM what you promised each partner (10% of first-year when a deal closes, say). When the deal hits that stage in your CRM, the commission calculates and queues. You approve it, and it pays through Stripe, or you record that you paid it some other way. Two clicks, no spreadsheet.

Beyond your CRM: Gmail (deal and email attribution), Slack (notifications and deal updates), Calendly (a partner books a meeting, the deal registers), LinkedIn (comment scanning on Scale), and Stripe (payouts). Tell us what's blocking you and we'll say how long it takes.

They get an invite to your portal, where they can register deals, see stage and conversion on the ones they sent, and see what they've earned. Nothing to install. With Calendly or your CRM connected, most deals register without the partner lifting a finger.

Yes, though we built it for founders who already have a few partners and a mess. If you're starting from zero, Free gives you a real portal, deal registration, and pipeline for up to 10 partners, and it costs nothing until you're past that.

Under an hour for most founders. Connect your CRM, invite your partners, and your existing deals start flowing in. No migration, no IT project. The 14-day trial has every integration on from day one.

Yes. The Enterprise plan is built for programs with 500+ partners: SSO/SAML, a dedicated Customer Success Manager, custom SLA, white-glove onboarding, and data migration. Contact us at hello@soundgtm.com to discuss your requirements.