Partner programs take more time than you have.
Get some back.
Some partners send deals. Some don't.
See which did what, pay who's owed, and nudge or skip the rest.
Start free. 14 days of everything. No card.
From our first customer
“I set up a partner program in less time than it took to finish my popsicle. … Connects seamlessly to your CRM and Stripe for payouts. … Like a walk in the park to set up and get running.”
Built for the founder handling partnerships.
You're already tracking who sent what, working out what you owe each partner, and guessing what to do next. SoundGTM does the ops. It takes five minutes instead of never.
See which partners did what.
Every deal a partner sent, in one view, with the partner's name on it. No spreadsheet, and no asking your AE (or yourself) who tagged what.
Pay your partners in two clicks.
A deal closes, the commission calculates, and it queues for your approval. Two clicks. Partners see stage and conversion in their portal, so nobody has to ask again and again and again...
Nudge or skip the rest.
Every week SoundGTM tells you which partner to email and why, and drafts the email. You review and send. A partner who has gone quiet gets a nudge or a quiet goodbye. Your call, five minutes (or four, if you skip the guilt).
Deal registration,
however it comes in.
If a partner touches the deal, it shows up here. However it happened.
See it for yourself.
A guided, interactive demo of the product.
Run your partner program from Claude, ChatGPT, Gemini, or Breeze.
Connect SoundGTM to your AI assistant once. Then talk to your partner program: what's stalled and why, the weekly report, a draft nudge to the consultancy that went quiet, what to do next. It answers, or does it, without you opening another tab. Payment is the one exception: your AI can queue it, but you go in and click before any money moves.
For the technical: it's an MCP server. Read and write permissions are listed below.
The whole program.
One place.
From deal registration to payouts, SoundGTM handles the operational side of your partner program. Built for the founder handling partnerships. If it touches your partner program, it belongs here.
Your CRM stays the system of record.
SoundGTM syncs with HubSpot, Salesforce, Attio, Pipedrive, and Zoho. No parallel data entry. Use something else? Ask. Adding a CRM takes us about two days.
Know what the channel is actually doing.
Pipeline by partner, close rates, what you owe. When your co-founder asks "are partners working?", the answer is one screen, not a weekend.
Pay people what you promised. On time.
A deal closes, the commission calculates and queues for payment. Automatically.
Your partners deserve better than a Notion doc.
If they're your partner, they get a portal that looks like it.
Know who to nudge and who to let go.
SoundGTM flags the partners and deals that have gone quiet and drafts the re-engagement. You review and send.
Five minutes a week.
One short list: who to email, who to pay, what stalled. Do it, close the tab, go run the company.